9 Proven Ways to Grow and Optimize Instagram
The more relevant you are in culture, the more of an impact your content will have. Big moments will arise when you pause your strategy and execute on relevance.
How to Create TikTok Content that Converts
Using inappropriate jokes and controversy can definitely help with views. However, it will almost always attract a younger audience which won’t convert.
10 Ways to Transform Your Business
Don’t design brands. Design for people interacting with brands.
How to Position Your Brand above Everyone Else
Customers don’t care about what you do. They care about what you can do for them.
10 Copywriting Tips to Help You Master Marketing
Great copywriting starts with persuading the reader and ends with the reader taking action.
The Ad Campaign that Changed Marketing Forever
When every car manufacturer thought big, Volkswagen thought small.
How to Communicate the Value of Your Product
Most companies suck at communicating the value of their product or service. Here’s how to instantly show your value.
Most Visited Websites Globally in 2021
These websites have become an integral part of daily life for many people around the world, reflecting the increasing importance of the internet in our lives.
2021 Digital Marketing Trends in Kenya
Prospective clients are looking for authenticity in the brands they choose to get into business with. Authenticity builds trust which not only brings paying clients, but also makes them advocates of the brand.
Micro-influencers and their role in increasing brand engagement
Micro-influencers are personalities on social media with followings of between 1,000 and 50,000 who are able to steer the conversation around brands, attracting high levels of engagement.